{"id":2336,"date":"2020-04-08T19:24:17","date_gmt":"2020-04-08T11:24:17","guid":{"rendered":"http:\/\/www.ponybai.com\/?p=2336"},"modified":"2020-04-08T19:24:17","modified_gmt":"2020-04-08T11:24:17","slug":"commerce-cloud%e5%8a%9f%e8%83%bd-%e4%ba%86%e8%a7%a3%e7%88%b1%e5%9b%a0%e6%96%af%e5%9d%a6%e5%95%86%e4%b8%9a","status":"publish","type":"post","link":"http:\/\/www.ponybai.com\/?p=2336","title":{"rendered":"Commerce Cloud\u529f\u80fd \u2013 \u4e86\u89e3\u7231\u56e0\u65af\u5766\u5546\u4e1a"},"content":{"rendered":"\n\t\t\t\t\n<h2 class=\"wp-block-heading\" id=\"Tdxn4tBK-heading1\">\u5b66\u4e60\u76ee\u6807<\/h2>\n\n\n\n<p>\u5b8c\u6210\u672c\u5355\u5143\u540e\uff0c\u60a8\u5c06\u80fd\u591f\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u89e3\u91ca\u4ec0\u4e48\u662f\u7231\u56e0\u65af\u5766\u5546\u4e1a\u3002<\/li><li>\u63cf\u8ff0\u7231\u56e0\u65af\u5766\u7684\u5546\u4e1a\u529f\u80fd\u3002<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Tdxn4tBK-heading2\">\u4ecb\u7ecd<\/h2>\n\n\n\n<p>Einstein for Commerce\u529f\u80fd\u76f4\u63a5\u5d4c\u5165\u5230Salesforce B2C Commerce\u4e2d\uff0c\u4ee5\u4f7f\u8d2d\u7269\u8005\u6ee1\u610f\uff0c\u4f7f\u5546\u4eba\u63d0\u9ad8\u751f\u4ea7\u7387\uff0c\u6700\u91cd\u8981\u7684\u662f\u589e\u52a0\u6536\u5165\u3002\u8fd9\u4e00\u5207\u90fd\u53ef\u4ee5\u901a\u8fc7AI\u548c\u673a\u5668\u5b66\u4e60\uff0c\u5229\u7528\u81ea\u5df1\u4e30\u5bcc\u7684\u5546\u4e1a\u6570\u636e\u6765\u5b9e\u73b0\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Tdxn4tBK-heading3\">\u7231\u56e0\u65af\u5766\u5546\u4e1a\u7279\u8272<\/h2>\n\n\n\n<p>\u7231\u56e0\u65af\u5766\u4e3a\u8fd9\u4e9b\u5173\u952e\u7684B2C Commerce\u529f\u80fd\u63d0\u4f9b\u4e86\u652f\u6301\u3002<\/p>\n\n\n\n<p>\u8d2d\u7269\u4f53\u9a8c<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u7231\u56e0\u65af\u5766\u4ea7\u54c1\u63a8\u8350<\/li><li>\u7231\u56e0\u65af\u5766\u9884\u6d4b\u6392\u5e8f<\/li><li>\u7231\u56e0\u65af\u5766\u641c\u7d22\u5efa\u8bae<\/li><\/ul>\n\n\n\n<p>\u8ddf\u5355\u5458\u7ecf\u9a8c<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u7231\u56e0\u65af\u5766\u5546\u4e1a\u89c1\u89e3<\/li><li>\u7231\u56e0\u65af\u5766\u641c\u7d22\u8bcd\u5178<\/li><\/ul>\n\n\n\n<p>\u9996\u5148\uff0c\u8ba9\u6211\u4eec\u770b\u4e00\u4e0b\u9488\u5bf9\u8d2d\u7269\u8005\u7684\u7231\u56e0\u65af\u5766\u4f53\u9a8c\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/hy4kyit2a\/f_auto,fl_lossy,q_70\/learn\/modules\/cc_cccapability\/cc_cccapability_cceinstein\/images\/ec3cd71dfe4756c602e519641c3f4159_M2-U2-all-icons.png\" alt=\"B2C Commerce\u56fe\u6807\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Tdxn4tBK-heading4\">\u7231\u56e0\u65af\u5766\u4ea7\u54c1\u63a8\u8350<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/hy4kyit2a\/f_auto,fl_lossy,q_70\/learn\/modules\/cc_cccapability\/cc_cccapability_cceinstein\/images\/f58934667ef3673226c509f595e2f9a3_M2-U2-icon-e-product-recommendations.png\" alt=\"B2C Commerce\u5e97\u9762\"\/><\/figure>\n\n\n\n<p>\u4ea7\u54c1\u63a8\u8350\u4f7f\u7528\u673a\u5668\u5b66\u4e60\u6765\u6839\u636e\u6d88\u8d39\u8005\u7684\u8d2d\u7269\u4f53\u9a8c\u63d0\u4f9b\u4e2a\u6027\u5316\u7684\u5efa\u8bae\u3002\u65e0\u8bba\u8d2d\u7269\u8005\u662f\u5ba2\u4eba\u8fd8\u662f\u5df2\u77e5\u8bbf\u5ba2\uff08\u5373\u767b\u5f55\u4e00\u4e2a\u5e10\u6237\uff09\uff0c\u8fd9\u4e9b\u5efa\u8bae\u90fd\u4f1a\u5728\u6d88\u8d39\u8005\u7684\u6574\u4e2a\u8d2d\u7269\u8fc7\u7a0b\u4e2d\u5efa\u8bae\u6700\u76f8\u5173\u7684\u4ea7\u54c1\uff0c\u4ee5\u4f7f\u5176\u59cb\u7ec8\u5438\u5f15\u7f51\u7ad9\uff0c\u5e76\u5e2e\u52a9\u4ed6\u4eec\u66f4\u6709\u6548\u5730\u6d4f\u89c8\u3002\u5546\u5bb6\u53ef\u4ee5\u4ece\u591a\u79cd\u63a8\u8350\u7c7b\u578b\u4e2d\u8fdb\u884c\u9009\u62e9\u3002\u4ed6\u4eec\u53ef\u4ee5\u4f7f\u7528\u663e\u793a\u7c7b\u4f3c\u5546\u54c1\u7684\u4f20\u7edf\u63a8\u8350\uff0c\u4f8b\u5982\uff0c\u8d2d\u7269\u8005\u770b\u5230\u5728\u4ea7\u54c1\u8be6\u7ec6\u4fe1\u606f\u9875\u9762\u4e0a\u63a8\u8350\u7684\u53e6\u4e00\u53cc\u84dd\u8272\u978b\u5b50\u7684\u84dd\u8272\u978b\u5b50\u3002<\/p>\n\n\n\n<p>\u7231\u56e0\u65af\u5766\u4ea7\u54c1\u63a8\u8350\u4e3a\u5ba2\u6237\u5728\u6b63\u786e\u7684\u65f6\u95f4\u63d0\u4f9b\u6b63\u786e\u7684\u4ea7\u54c1\u3002\u4ed6\u4eec\u9f13\u52b1\u66f4\u591a\u7684\u8d2d\u4e70\u5e76\u6700\u5927\u5316\u54c1\u724c\u7684\u6536\u5165\u3002\u4f46\u662f\u4ed6\u4eec\u6240\u505a\u7684\u5176\u4ed6\u4e8b\u60c5\u540c\u6837\u91cd\u8981\uff0c\u5373\u4f7f\u91cf\u5316\u7a0b\u5ea6\u8f83\u4f4e\u3002\u4ed6\u4eec\u6839\u636e\u81ea\u5df1\u611f\u5174\u8da3\u7684\u5546\u54c1\uff0c\u901a\u8fc7\u4e2a\u6027\u5316\uff08\u4e5f\u8bb8\u751a\u81f3\u662f\u4f53\u8d34\u7684\uff09\u5173\u6ce8\u4ed6\u4eec\u7684\u5174\u8da3\uff0c\u4e3a\u6bcf\u4e2a\u5ba2\u6237\u63d0\u4f9b\u4ee4\u4eba\u6109\u60a6\u7684\u8d2d\u7269\u4f53\u9a8c\u3002\u5feb\u4e50\u7684\u8d2d\u7269\u8005\u5bf9\u4e1a\u52a1\u6709\u76ca\u3002<\/p>\n\n\n\n<p>\u7231\u56e0\u65af\u5766\u4ea7\u54c1\u63a8\u8350\u514d\u8d39\u63d0\u4f9b\u7ed9B2C Commerce\u5ba2\u6237\uff0c\u5e76\u6839\u636e\u5ba2\u6237\u7684\u8981\u6c42\u5f00\u542f\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Tdxn4tBK-heading5\">\u7231\u56e0\u65af\u5766\u9884\u6d4b\u6392\u5e8f<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/hy4kyit2a\/f_auto,fl_lossy,q_70\/learn\/modules\/cc_cccapability\/cc_cccapability_cceinstein\/images\/420f359b2dcac96a05a76fe438c2dcb4_M2-U2-icon-e-predictive-sort.png\" alt=\"B2C Commerce\u5e97\u9762\"\/><\/figure>\n\n\n\n<p>\u501f\u52a9\u7231\u56e0\u65af\u5766\u9884\u6d4b\u6392\u5e8f\uff0c\u54c1\u724c\u5546\u53ef\u4ee5\u81ea\u52a8\u4e2a\u6027\u5316\u6bcf\u4e2a\u641c\u7d22\u7ed3\u679c\u6216\u7c7b\u522b\u9875\u9762\u4e0a\u663e\u793a\u7684\u4ea7\u54c1\u987a\u5e8f\u3002\u8fd9\u610f\u5473\u7740\u4e0e\u8d2d\u7269\u8005\u6700\u76f8\u5173\u7684\u4ea7\u54c1\u4f1a\u6839\u636e\u5176\u8fc7\u53bb\u7684\u6d4f\u89c8\u548c\u8d2d\u4e70\u884c\u4e3a\u800c\u9996\u5148\u663e\u793a\u51fa\u6765\u3002\u7531\u4e8e\u8d2d\u7269\u8005\u4e0d\u5fc5\u6eda\u52a8\u6d4f\u89c8\u5c3d\u53ef\u80fd\u591a\u7684\u4ea7\u54c1\u548c\u9875\u9762\u6765\u67e5\u627e\u611f\u5174\u8da3\u7684\u5546\u54c1\uff0c\u56e0\u6b64Predictive 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src=\"https:\/\/res.cloudinary.com\/hy4kyit2a\/f_auto,fl_lossy,q_70\/learn\/modules\/cc_cccapability\/cc_cccapability_cceinstein\/images\/ce3d9d314df8b15110ed8ea27469aa71_M2-U2-icon-e-search-recommendations.png\" alt=\"B2C Commerce\u5e97\u9762\"\/><\/figure>\n\n\n\n<p>\u7231\u56e0\u65af\u5766\u641c\u7d22\u5efa\u8bae\u4e3a\u7f51\u7ad9\u4e0a\u7684\u6bcf\u4e2a\u8d2d\u7269\u8005\u63d0\u4f9b\u4e2a\u6027\u5316\u7684\u9884\u5148\u641c\u7d22\u6307\u5357\u3002\u8fd9<em>\u8c37\u6b4c-ifys<\/em>\u54c1\u724c\u7684\u7f51\u7ad9\u7684\u641c\u7d22\uff0c\u8fd9\u6837\u8d2d\u7269\u8005\u81ea\u52a8\u5f15\u5bfc\u5230\u6700\u9002\u5408\u4ed6\u4eec\u7684\u641c\u7d22\u5b57\u8bcd\u3002\u4f8b\u5982\uff0c\u5982\u679c\u4e00\u4e2a\u8d2d\u7269\u8005\u5f00\u59cb\u8f93\u5165\u5b57\u6bcds\uff0c\u5979\u53ef\u80fd\u4f1a\u770b\u5230<em>\u51c9\u978b<\/em>\u4e00\u8bcd\u4e3a\u5979\u81ea\u52a8\u5b8c\u6210\u3002\u8fd9\u662f\u57fa\u4e8e\u5979\u8fc7\u53bb\u7684\u8d2d\u7269\u548c\u6d4f\u89c8\u5386\u53f2\u8bb0\u5f55\u3002\u5982\u679c\u53e6\u4e00\u4e2a\u8d2d\u7269\u8005\u8f93\u5165\u5b57\u6bcd&nbsp;s\uff0c\u4ed6\u53ef\u80fd\u4f1a&nbsp;\u6839\u636e\u5176\u5386\u53f2\u8bb0\u5f55\u770b\u5230\u5355\u8bcd<em>sneakers<\/em>&nbsp;autocomplete\u3002<\/p>\n\n\n\n<p>\u641c\u7d22\u5efa\u8bae\u5c06\u7b97\u6cd5\u5e94\u7528\u4e8eB2C Commerce\u6570\u636e\uff0c\u4ee5\u8bc6\u522b\u4e0e\u6bcf\u4e2a\u8d2d\u7269\u8005\u6700\u76f8\u5173\u7684\u641c\u7d22\u7ed3\u679c\uff0c\u751a\u81f3\u5728\u5b83\u4eec\u8fdb\u5165\u5b8c\u6574\u641c\u7d22\u4e4b\u524d\u3002\u54c1\u724c\u53ef\u4ee5\u786e\u4fe1\uff0c\u4ed6\u4eec\u7684\u8d2d\u7269\u8005\u6b63\u5728\u6cbf\u7740\u6700\u5feb\u7684\u8f6c\u5316\u8def\u5f84\u6d4f\u89c8\u7f51\u7ad9\u3002\u8fd9\u4e0d\u4ec5\u662f\u9884\u5148\u8f93\u5165\u641c\u7d22\uff0c\u800c\u662f\u667a\u80fd\uff0c\u4e2a\u6027\u5316\u7684\u9884\u5148\u8f93\u5165\u641c\u7d22\u3002\u63a5\u4e0b\u6765\uff0c\u8ba9\u6211\u4eec\u770b\u4e00\u4e9b\u4e13\u95e8\u4e3a\u63a8\u9500\u5458\u8bbe\u8ba1\u7684\u5de5\u5177\uff01<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Tdxn4tBK-heading7\">\u7231\u56e0\u65af\u5766\u5546\u4e1a\u89c1\u89e3<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/hy4kyit2a\/f_auto,fl_lossy,q_70\/learn\/modules\/cc_cccapability\/cc_cccapability_cceinstein\/images\/df5555a96f8055812c8362476d28b042_M2-U2-icon-e-commerce-insights.png\" alt=\"B2C Commerce\u5e97\u9762\"\/><\/figure>\n\n\n\n<p>Einstein Commerce Insights\u4f7f\u9500\u552e\u4eba\u5458\u80fd\u591f\u4f7f\u7528\u529f\u80fd\u5f3a\u5927\u7684\u8d2d\u7269\u7bee\u5206\u6790\u4eea\u8868\u677f\u6765\u89e3\u91ca\u8d2d\u4e70\u884c\u4e3a\u3002\u5546\u5bb6\u53ef\u4ee5\u9009\u62e9\u5e93\u5b58\u4e2d\u7684\u5173\u952e\u5546\u54c1\uff0c\u5e76\u4e86\u89e3\u8d2d\u7269\u8005\u6700\u5e38\u8d2d\u4e70\u7684\u5546\u54c1\u3002\u5546\u6237\u53ef\u4ee5\u6839\u636e\u65e5\u671f\u8303\u56f4\u6df1\u5165\u4e86\u89e3\u7279\u5b9a\u4ea7\u54c1\u7684\u6570\u636e\uff0c\u5e76\u6df1\u5165\u4e86\u89e3\u7279\u5b9a\u4ea7\u54c1\u7684\u9500\u552e\u548c\u201c\u5171\u540c\u8d2d\u4e70\u201d\u7c7b\u522b\u7b49\u6307\u6807\u3002<\/p>\n\n\n\n<p>Einstein for Commerce\u76f4\u63a5\u4eceB2C 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