{"id":2281,"date":"2019-11-15T20:59:54","date_gmt":"2019-11-15T12:59:54","guid":{"rendered":"http:\/\/www.ponybai.com\/?p=2281"},"modified":"2019-11-15T20:59:54","modified_gmt":"2019-11-15T12:59:54","slug":"%e5%88%b6%e5%ae%9a%e9%a2%91%e9%81%93%e7%ad%96%e7%95%a5","status":"publish","type":"post","link":"http:\/\/www.ponybai.com\/?p=2281","title":{"rendered":"\u5236\u5b9a\u9891\u9053\u7b56\u7565"},"content":{"rendered":"\n\t\t\t\t\n<h2 class=\"wp-block-heading\">\u5b66\u4e60\u76ee\u6807<\/h2>\n\n\n\n<p>\u5b8c\u6210\u672c\u5355\u5143\u540e\uff0c\u60a8\u5c06\u80fd\u591f\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u4e86\u89e3\u4e3a\u4ec0\u4e48\u5236\u5b9a\u9891\u9053\u7b56\u7565\u5f88\u91cd\u8981\u3002<\/li><li>\u786e\u5b9a\u6e20\u9053\u7b56\u7565\u7684\u5173\u952e\u8003\u8651\u56e0\u7d20\u3002<\/li><li>\u6982\u8ff0\u60a8\u7684\u6e20\u9053\u7b56\u7565\u7684\u57fa\u7840\u3002<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/trailhead.salesforce.com\/en\/content\/learn\/modules\/channel-management-and-partner-portal-strategy\/develop-your-channel-strategy#-----------get-started-with-channel-sales--\"><\/a>\u6e20\u9053\u9500\u552e\u5165\u95e8<\/h2>\n\n\n\n<p>\u9996\u5148\uff0c\u6211\u4eec\u5b9a\u4e49\u6e20\u9053\u9500\u552e\u7684\u542b\u4e49\uff0c\u56e0\u4e3a\u5b83\u5bf9\u4e0d\u540c\u7684\u4eba\u53ef\u80fd\u610f\u5473\u7740\u4e0d\u540c\u7684\u610f\u601d\u3002\u5c31\u672c\u6a21\u5757\u800c\u8a00\uff0c\u6e20\u9053\u9500\u552e\u662f\u6307\u901a\u8fc7\u589e\u503c\u7ecf\u9500\u5546\uff08VAR\uff09\uff0c\u5206\u9500\u5546\u6216\u7ecf\u9500\u5546\/\u7ecf\u7eaa\u4eba\u6765\u5206\u9500\u548c\u9500\u552e\u4ea7\u54c1\u6216\u670d\u52a1\u3002\u9500\u552e\u7ec4\u7ec7\u5728\u516c\u53f8\u5916\u90e8\uff0c\u901a\u5e38\uff0c\u8fd9\u4e9b\u516c\u53f8\u53ef\u4ee5\uff08\u800c\u4e14\u7ecf\u5e38\uff09\u4e3a\u591a\u4e2a\u516c\u53f8\u8fdb\u884c\u9500\u552e\u548c\u5206\u9500\u3002\u6362\u53e5\u8bdd\u8bf4\uff0c\u5b83\u4eec\u4e0d\u4ec5\u4e3a\u60a8\u51fa\u552e\u3002\u8fd9\u5c31\u662f\u4e3a\u4ec0\u4e48\u5236\u5b9a\u6218\u7565\u6765\u9f13\u52b1\u8fd9\u4e9b\u5408\u4f5c\u4f19\u4f34\u9500\u552e\u60a8\u7684\u4ea7\u54c1\u548c\u670d\u52a1\u5982\u6b64\u91cd\u8981<\/p>\n\n\n\n<p>\u60a8\u77e5\u9053\u4e16\u754c\u4e0a80\uff05\u7684\u5546\u4e1a\u901a\u8fc7\u6e20\u9053\u51fa\u552e\u5417\uff1f\u4e0e\u76f4\u9500\u76f8\u6bd4\uff0c\u5173\u4e8e\u5f00\u53d1\u548c\u7ba1\u7406\u6e20\u9053\u7684\u6587\u7ae0\u8fd8\u5f88\u5c11\u3002\u8be5\u5355\u5143\u53ef\u4ee5\u5e2e\u52a9\u60a8\u66f4\u597d\u5730\u4e86\u89e3\u6e20\u9053\u7ba1\u7406\u7684\u6700\u4f73\u505a\u6cd5\uff0c\u5e76\u5728\u8003\u8651\u6700\u9002\u5408\u60a8\u7ec4\u7ec7\u7684\u5185\u5bb9\u65f6\u4e3a\u60a8\u63d0\u4f9b\u4e00\u4e9b\u601d\u8003\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/trailhead.salesforce.com\/en\/content\/learn\/modules\/channel-management-and-partner-portal-strategy\/develop-your-channel-strategy#-----------align-with-corporate-objectives--\"><\/a>\u4e0e\u516c\u53f8\u76ee\u6807\u4fdd\u6301\u4e00\u81f4<\/h2>\n\n\n\n<p>\u60a8\u4e3a\u4ec0\u4e48\u8ba4\u4e3a\u516c\u53f8\u9996\u5148\u51b3\u5b9a\u901a\u8fc7\u6e20\u9053\u8fdb\u884c\u9500\u552e\uff1f\u5927\u591a\u6570\u4eba\u4f1a\u8bf4\uff0c\u901a\u8fc7\u6e20\u9053\u9500\u552e\u5bf9\u4ed6\u4eec\u7684\u603b\u4f53\u4e1a\u52a1\u76ee\u6807\u6709\u76f4\u63a5\u5f71\u54cd\uff0c\u65e0\u8bba\u8fd9\u4e9b\u76ee\u6807\u6d89\u53ca\u589e\u52a0\u9500\u552e\uff0c\u8fdb\u5165\u65b0\u5e02\u573a\u8fd8\u662f\u63a8\u51fa\u65b0\u4ea7\u54c1\u3002\u4f46\u662f\uff0c\u6210\u529f\u7684\u6e20\u9053\u7b56\u7565\u7684\u7b2c\u4e00\u6b65\u662f\u786e\u4fdd\u7b56\u7565\u76ee\u6807\u652f\u6301\u60a8\u7684\u603b\u4f53\u516c\u53f8\u76ee\u6807\u3002\u6211\u4eec\u77e5\u9053\uff0c\u8bb8\u591a\u4f7f\u7528Sales Cloud PRM\u7684\u5ba2\u6237\u90fd\u5e0c\u671b\u8fdb\u5165\u65b0\u5e02\u573a\u6216\u542f\u52a8\u65b0\u4ea7\u54c1\u7ebf\u3002\u5728\u8bb8\u591a\u60c5\u51b5\u4e0b\uff0c\u5b8c\u5168\u901a\u8fc7\u6e20\u9053\u9500\u552e\uff08\u9488\u5bf9\u65b0\u5e02\u573a\u6216\u65b0\u4ea7\u54c1\uff09\u975e\u5e38\u6709\u610f\u4e49\u3002&nbsp;<\/p>\n\n\n\n<p>\u8fd9\u5c31\u662f\u201c\u5408\u4f5c\u4f19\u4f34\u7684\u529b\u91cf\u201d\u53d1\u6325\u4f5c\u7528\u7684\u5730\u65b9\u3002\u5408\u4f5c\u4f19\u4f34\u53ef\u4ee5\u4e3a\u60a8\u5e26\u6765\u8fdb\u5165\u65b0\u5e02\u573a\u7684\u673a\u4f1a\uff0c\u4e5f\u53ef\u4ee5\u5e2e\u52a9\u60a8\u5411\u5176\u73b0\u6709\u5ba2\u6237\u7fa4\u4ecb\u7ecd\u65b0\u4ea7\u54c1\u3002\u6b63\u662f\u8fd9\u79cd\u534f\u540c\u4f5c\u7528\u624d\u80fd\u4f7f\u9891\u9053\u8ba1\u5212\u53d6\u5f97\u6210\u529f\u3002&nbsp;<\/p>\n\n\n\n<p>\u201c\u5236\u5b9a\u6e20\u9053\u6218\u7565\u662f\u4e00\u9879\u590d\u6742\u800c\u5177\u6709\u6311\u6218\u6027\u7684\u4efb\u52a1\u3002\u201d \u2014\u6e20\u9053\u4e3b\u7ba1Axel Schultze<\/p>\n\n\n\n<p>\u5728\u8003\u8651\u6e20\u9053\u7b56\u7565\u65f6\uff0c\u8bf7\u95ee\uff08\u5e76\u56de\u7b54\uff09\u51e0\u4e2a\u5173\u952e\u95ee\u9898\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u6211\u4eec\u4e3a\u4ec0\u4e48\u8981\u5efa\u7acb\u95f4\u63a5\u9500\u552e\u6e20\u9053\uff0c\u8fd9\u5982\u4f55\u9002\u5408\u6211\u4eec\u7684\u4f01\u4e1a\u6218\u7565\uff1f<\/li><li>\u4e3a\u4e86\u5efa\u7acb\u6e20\u9053\uff0c\u6211\u4eec\u9700\u8981\u6295\u8d44\u4ec0\u4e48\uff1f\u6295\u8d44\u6765\u81ea\u4f55\u5904\uff1f<\/li><li>\u4e0e\u7ade\u4e89\u5bf9\u624b\u76f8\u6bd4\uff0c\u6211\u5982\u4f55\u8ba9\u6211\u7684\u5408\u4f5c\u4f19\u4f34\u51fa\u552e\u6211\u7684\u4ea7\u54c1\/\u670d\u52a1\uff1f<\/li><li>\u6211\u4eec\u5982\u4f55\u8ba1\u5212\uff0c\u83b7\u53d6\u62a5\u544a\u4ee5\u53ca\u80fd\u591f\u7ba1\u7406\u95f4\u63a5\u4e1a\u52a1\uff1f<\/li><li>\u6211\u4eec\u5982\u4f55\u901a\u8fc7\u521b\u5efa\u9700\u6c42\u548c\u6ee1\u8db3\u9700\u6c42\u6765\u652f\u6301\u5408\u4f5c\u4f19\u4f34\uff1f<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/hy4kyit2a\/f_auto,fl_lossy,q_70\/learn\/modules\/channel-management-and-partner-portal-strategy\/develop-your-channel-strategy\/images\/062673e5dfc3982b2aa32e48656713ab_cjkvmpd-3-v-00000-ua-439970-xdv.png\" alt=\"\u5236\u5b9a\u6e20\u9053\u7b56\u7565\u9700\u8981\u8be2\u95ee\u548c\u56de\u7b54\u6709\u5173\u60a8\u7684\u4e1a\u52a1\u9700\u6c42\u7684\u5173\u952e\u95ee\u9898\u3002\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/trailhead.salesforce.com\/en\/content\/learn\/modules\/channel-management-and-partner-portal-strategy\/develop-your-channel-strategy#-----------manage-channel-conflict--\"><\/a>\u7ba1\u7406\u6e20\u9053\u51b2\u7a81<\/h2>\n\n\n\n<p>\u5979\u516c\u53f8\u897f\u6d77\u5cb8\u90e8\u95e8\u9500\u552e\u4e3b\u7ba1Susan\u9047\u5230\u4e86\u4e00\u4e2a\u5927\u5ba2\u6237\uff0c\u5979\u60f3\u4e3a\u7d27\u6025\u73b0\u573a\u4eba\u5458\u8d2d\u4e70\u65b0\u7684\u8bca\u65ad\u5957\u4ef6\u4ea7\u54c1\u7ebf\u3002\u5979\u4e3a\u6709\u673a\u4f1a\u7ed3\u6e05\u65b0\u4e1a\u52a1\u5e76\u8fbe\u5230\u914d\u989d\u800c\u611f\u5230\u5174\u594b\uff0c\u4f46\u662f\u5f88\u5feb\u5c31\u610f\u8bc6\u5230\u8be5\u4ea7\u54c1\u7ebf\u662f\u901a\u8fc7\u5979\u7684\u4e00\u4e2a\u767d\u91d1\u5408\u4f5c\u4f19\u4f34\u51fa\u552e\u7684\u3002\u5979\u8be5\u5e72\u4ec0\u4e48\uff1f\u5979\u53ef\u4ee5\u53bb\u9886\u5bfc\u5c42\uff0c\u8981\u6c42\u8fd9\u4e00\u6b21\u4f8b\u5916\uff0c\u4ee5\u5e2e\u52a9\u5979\u3002\u4f46\u662fa\uff0c\u7b54\u6848\u662f\u5426\u5b9a\u7684\u3002\u82cf\u73ca\u5fc5\u987b\u56de\u53bb\u544a\u8bc9\u5ba2\u6237\u4ed6\u4eec\u9700\u8981\u901a\u8fc7\u5408\u4f5c\u4f19\u4f34\u3002<\/p>\n\n\n\n<p>\u4e0d\u5e78\u7684\u662f\uff0c\u8fd9\u4e9b\u7c7b\u578b\u7684\u51b2\u7a81\u4e00\u76f4\u5b58\u5728\uff0c\u9700\u8981\u5bf9\u5176\u8fdb\u884c\u9002\u5f53\u7684\u5904\u200b\u200b\u7406\u3002\u5ba2\u6237\u901a\u5e38\u4f1a\u4e0e\u4f9b\u5e94\u5546\u8054\u7cfb\uff0c\u4ee5\u4e3a\u76f4\u63a5\u4e0e\u4f9b\u5e94\u5546\u6253\u4ea4\u9053\u5c06\u83b7\u5f97\u6298\u6263\u6216\u66f4\u597d\u7684\u6761\u6b3e\u3002\u4f46\u662f\u4ece\u957f\u8fdc\u6765\u770b\uff0c\u4e0e\u5408\u4f5c\u4f19\u4f34\u6253\u4ea4\u9053\u5c06\u4f7f\u5ba2\u6237\u53d7\u76ca\uff0c\u5408\u4f5c\u4f19\u4f34\u5c06\u5728\u6574\u4e2a\u9500\u552e\u8fc7\u7a0b\u4e2d\u63d0\u4f9b\u589e\u5f3a\u7684\u652f\u6301\uff0c\u627f\u8bfa\u5728\u552e\u540e\u63d0\u4f9b\u652f\u6301\u4ee5\u53ca\u4ed6\u4eec\u6df1deep\u4e13\u4e1a\u77e5\u8bc6\uff0c\u4ee5\u4e86\u89e3\u9002\u5408\u5ba2\u6237\u9700\u6c42\u7684\u4ea7\u54c1\u3002\u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\uff0c\u5408\u4f5c\u4f19\u4f34\u80fd\u591f\u51c6\u786e\u5730\u5efa\u8bae\u8d2d\u4e70\u4ec0\u4e48\uff08\u4ee5\u53ca\u5408\u9002\u7684\u6570\u91cf\uff09\uff0c\u4ece\u800c\u4f7f\u5ba2\u6237\u53d7\u76ca\u532a\u6d45\u3002\u4e0d\u4ec5\u5982\u6b64\uff0c\u5408\u4f5c\u4f19\u4f34\u8fd8\u5f88\u4e86\u89e3\u7ade\u4e89\uff0c\u5e76\u80fd\u591f\u89e3\u91ca\u4e3a\u4ec0\u4e48Susan\u516c\u53f8\u7684\u4ea7\u54c1\u662f\u6700\u4f73\u9009\u62e9\u3002<\/p>\n\n\n\n<p>\u8fd9\u53ea\u662f\u6211\u4eec\u901a\u5e38\u4f1a\u5728\u6e20\u9053\u51b2\u7a81\u4e2d\u770b\u5230\u7684\u4e00\u4e2a\u4f8b\u5b50\uff0c\u8fd9\u5c31\u662f\u4e3a\u4ec0\u4e48\u7ef4\u6301\u4e0e\u5408\u4f5c\u4f19\u4f34\u548c\u5ba2\u6237\u7684\u5173\u7cfb\u81f3\u5173\u91cd\u8981\u7684\u539f\u56e0\u3002\u5584\u5f85\u4ed6\u4eec\uff0c\u4ece\u957f\u8fdc\u6765\u770b\uff0c\u5b83\u4f1a\u6709\u6240\u56de\u62a5\u3002\u4e0d\u8981\u8bd5\u56fe\u201c\u966a\u4f34\u201d\u60a8\u7684\u4f34\u4fa3\u3002\u786e\u4fdd\u60a8\u4e5f\u63d0\u4f9b\u6b63\u786e\u7684\u6fc0\u52b1\u63aa\u65bd\u548c\u5b9a\u4ef7\u4ee5\u4f7f\u5b83\u4eec\u6210\u529f\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/trailhead.salesforce.com\/en\/content\/learn\/modules\/channel-management-and-partner-portal-strategy\/develop-your-channel-strategy#-----------set-your-products-and-services--\"><\/a>\u8bbe\u7f6e\u60a8\u7684\u4ea7\u54c1\u548c\u670d\u52a1<\/h2>\n\n\n\n<p>\u786e\u5b9a\u901a\u8fc7\u6e20\u9053\u63d0\u4f9b\u54ea\u4e9b\u4ea7\u54c1\u548c\u670d\u52a1\u662f\u4e00\u4e2a\u4e0d\u5bb9\u8f7b\u89c6\u7684\u51b3\u5b9a\u3002\u8fd9\u4e0e\u9996\u5148\u200b\u200b\u901a\u8fc7\u95f4\u63a5\u6e20\u9053\u8fdb\u884c\u9500\u552e\u7684\u51b3\u5b9a\u4e00\u6837\u5177\u6709\u6218\u7565\u610f\u4e49\u3002\u518d\u4e00\u6b21\uff0c\u6b63\u786e\u7684\u6218\u7565\u5408\u4f5c\u4f19\u4f34\u7f51\u7edc\u53ef\u4ee5\u5728\u8fd9\u91cc\u53d1\u6325\u91cd\u8981\u4f5c\u7528\u3002\u60a8\u7684\u5408\u4f5c\u4f19\u4f34\u751a\u81f3\u53ef\u80fd\u62e5\u6709\u8d85\u51fa\u60a8\u81ea\u5df1\u80fd\u529b\u7684\u4ea7\u54c1\u4e13\u4e1a\u77e5\u8bc6\uff0c\u4ed6\u4eec\u53ef\u4ee5\u5c31\u6240\u63d0\u4f9b\u7684\u4ea7\u54c1\u63d0\u4f9b\u826f\u597d\u7684\u53cd\u9988\u3002\u5b9e\u9645\u4e0a\uff0c\u516c\u53f8\u9700\u8981\u8003\u8651\u5982\u4f55\u901a\u8fc7\u6e20\u9053\u63d0\u4f9b\u5408\u4f5c\u4f19\u4f34\uff0c\u4f7f\u5408\u4f5c\u4f19\u4f34\u53c2\u4e0e\u51b3\u7b56\u8fc7\u7a0b\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u662f\u4e00\u4e9b\u9700\u8981\u8003\u8651\u7684\u91cd\u8981\u6ce8\u610f\u4e8b\u9879\uff1a<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>\u5408\u4f5c\u4f19\u4f34\u7684\u4e13\u4e1a\u77e5\u8bc6\uff08\u4ed6\u4eec\u53ef\u4ee5\u5e26\u6765\u4ec0\u4e48\uff1f\uff09<\/li><li>\u65b0\u4ea7\u54c1\u53d1\u5e03\uff08\u4f5c\u4e3a\u4ea7\u54c1\u53d1\u5e03\u7684\u4e00\u90e8\u5206\uff0c\u662f\u5426\u6709\u673a\u4f1a\u6218\u7565\u6027\u5730\u4f7f\u7528\u8be5\u6e20\u9053\uff1f\uff09<\/li><li>\u6392\u4ed6\u6027\uff08\u4ec5\u53ef\u901a\u8fc7\u60a8\u7684\u5408\u4f5c\u4f19\u4f34\u7f51\u7edc\u4f7f\u7528\u6b64\u4ea7\u54c1\u5417\uff1f\uff09<\/li><li>\u8fd9\u4e9b\u51b3\u5b9a\u5c06\u5982\u4f55\u5f71\u54cd\u60a8\u7684\u5408\u4f5c\u4f19\u4f34\uff1f\u8fd9\u4f1a\u4f7f\u4ed6\u4eec\u66f4\u6210\u529f\u5417\uff1f<\/li><\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/trailhead.salesforce.com\/en\/content\/learn\/modules\/channel-management-and-partner-portal-strategy\/develop-your-channel-strategy#-----------set-your-partners-up-for-success--\"><\/a>\u8ba9\u60a8\u7684\u5408\u4f5c\u4f19\u4f34\u8d70\u5411\u6210\u529f<\/h2>\n\n\n\n<p>\u6e20\u9053\u5408\u4f5c\u4f19\u4f34\u5728\u4f9b\u5e94\u5546\u65b9\u9762\u6709\u5f88\u591a\u9009\u62e9\u3002\u6839\u636eThe Channel Company\u4e8e2017\u5e74\u8fdb\u884c\u7684\u4e00\u9879\u8c03\u67e5\uff0c\u4e00\u4e2a\u5178\u578b\u7684\u5408\u4f5c\u4f19\u4f34\u4e0e12\u4e2a\u4f9b\u5e94\u5546\u5408\u4f5c\uff0c\u5176\u4e2d\u5927\u90e8\u5206\u6536\u5165\uff0880\uff05\uff09\u75313\u4e2a\u4f9b\u5e94\u5546\u63a8\u52a8\u3002\u8fd9\u610f\u5473\u7740\u516c\u53f8\u4e0d\u80fd\u8ba4\u4e3a\u7406\u6240\u5f53\u7136\u7684\u5408\u4f5c\u4f19\u4f34\u4f1a\u4e0e\u4ed6\u4eec\u5408\u4f5c\u3002\u56e0\u6b64\uff0c\u5408\u4f5c\u4f19\u4f34\u7684\u6210\u529f\u662f\u4efb\u4f55\u6e20\u9053\u7b56\u7565\u7684\u6838\u5fc3\u8981\u7d20\u3002\u8fd9\u91cc\u6709\u4e00\u4e9b\u8981\u8bb0\u4f4f\u7684\u5143\u7d20\uff08\u6211\u4eec\u5c06\u5728\u672c\u6a21\u5757\u7684\u540e\u9762\u8be6\u7ec6\u4ecb\u7ecd\uff09\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u627e\u5230\u6b63\u786e\u7684\u5339\u914d\u9879\u3002<\/strong>\u82b1\u65f6\u95f4\u5ba1\u67e5\uff0c\u9274\u5b9a\u548c\u7ed3\u8bc6\u5408\u4f5c\u4f19\u4f34\uff08\u8d28\u91cf\u80dc\u4e8e\u6570\u91cf\uff09\u3002<\/li><li><strong>\u542f\u7528\/\u57f9\u8bad\u662f\u5e38\u7eff\u7684\u3002<\/strong>\u5236\u5b9a\u5168\u9762\u7684\u57f9\u8bad\u8ba1\u5212\uff0c\u786e\u4fdd\u4ed6\u4eec\u5df2\u901a\u8fc7\u5168\u9762\u8ba4\u8bc1\u5e76\u4e86\u89e3\u60a8\u7684\u4ea7\u54c1\uff0c\u5e76\u968f\u65f6\u51c6\u5907\u56de\u7b54\u4ed6\u4eec\u7684\u95ee\u9898\u3002<\/li><li><strong>\u6709\u6e05\u6670\uff08\u6613\u4e8e\u7406\u89e3\uff09\u7684\u653f\u7b56\u548c\u51c6\u5219\u3002<\/strong>\u6b67\u4e49\u53ef\u80fd\u4f1a\u5f15\u8d77\u95ee\u9898\uff0c\u56e0\u6b64\u8bf7\u786e\u4fdd\u6709\u4e00\u5957\u6db5\u76d6\u60a8\u5408\u4f5c\u4f19\u4f34\u8ba1\u5212\u5404\u4e2a\u65b9\u9762\u7684\u826f\u597d\u51c6\u5219\u3002<\/li><li><strong>\u7ed9\u4ed6\u4eec\u6210\u957f\u7684\u673a\u4f1a\u3002<\/strong>\u4e86\u89e3\u4ed6\u4eec\u7684\u4e1a\u52a1\u76ee\u6807\u3002\u4ed6\u4eec\u662f\u5426\u5e0c\u671b\u4e13\u6ce8\u4e8e\u4e00\u4e9b\u4f9b\u5e94\u5546\uff1f\u60a8\u5c06\u5982\u4f55\u652f\u6301\u4ed6\u4eec\u7684\u4e1a\u52a1\u76ee\u6807\uff1f<\/li><li><strong>\u5173\u7cfb\u5fc5\u987b\u8d85\u8d8a\u4e8b\u52a1\u6027\u3002<\/strong>\u5408\u4f5c\u4f19\u4f34\u662f\u60a8\u4e1a\u52a1\u7684\u5ef6\u4f38\uff0c\u4ed6\u4eec\u4ee3\u8868\u60a8\u7684\u54c1\u724c\uff0c\u5e76\u4e14\u901a\u8fc7\u4e0e\u60a8\u5408\u4f5c\u8d85\u8fc7\u4ed6\u4eba\u800c\u627f\u62c5\u98ce\u9669\u3002\u786e\u4fdd\u60a8\u7684\u5408\u4f5c\u4f19\u4f34\u8ba1\u5212\u4e13\u6ce8\u4e8e\u5efa\u7acb\u5173\u7cfb\u3002<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/trailhead.salesforce.com\/en\/content\/learn\/modules\/channel-management-and-partner-portal-strategy\/develop-your-channel-strategy#-----------make-the-necessary-investment--\"><\/a>\u8fdb\u884c\u5fc5\u8981\u7684\u6295\u8d44<\/h2>\n\n\n\n<p>\u516c\u53f8\u5e94\u5982\u4f55\u91c7\u7528\u6e20\u9053\u6218\u7565\u6709\u4e09\u4e2a\u57fa\u672c\u652f\u67f1\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u884c\u653f\u8d5e\u52a9\u3002<\/strong>\u9ad8\u7ba1\u9700\u8981\u6301\u7eed\u53c2\u4e0e\u5e76\u652f\u6301\u8be5\u8ba1\u5212\u3002<\/li><li><strong>\u6295\u8d44\u4eba\u3002<\/strong>\u6709\u5408\u9002\u7684\u4eba\u5458\u6765\u7ba1\u7406\u60a8\u7684\u6e20\u9053\uff08\u9500\u552e\uff0c\u8425\u9500\uff0c\u652f\u6301\uff09\u3002<\/li><li><strong>\u6295\u8d44\u6280\u672f\u3002<\/strong>\u62e5\u6709\u4e00\u4e2a\u5f3a\u5927\u7684\u95e8\u6237\u7f51\u7ad9\uff08\u4f8b\u5982Sales Cloud PRM\uff09\u6765\u7ba1\u7406\u60a8\u7684\u5408\u4f5c\u4f19\u4f34\u7f51\u7edc\u5e76\u4e3a\u6240\u6709\u76f8\u5173\u4eba\u5458\u5e26\u6765\u4ef7\u503c\u3002<\/li><\/ul>\n\n\n\n<p>\u65e2\u7136\u6211\u4eec\u5df2\u7ecf\u4ecb\u7ecd\u4e86\u6210\u529f\u7684\u6e20\u9053\u7b56\u7565\u7684\u5173\u952e\u8003\u8651\u56e0\u7d20\uff0c\u90a3\u4e48\u8ba9\u6211\u4eec\u7ee7\u7eed\u4e0b\u4e00\u4e2a\u4e3b\u9898\uff1a\u5efa\u7acb\u95e8\u6237\u7f51\u7ad9\u7684\u57fa\u7840\u3002<\/p>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u5b66\u4e60\u76ee\u6807 \u5b8c\u6210\u672c\u5355\u5143\u540e\uff0c\u60a8\u5c06\u80fd\u591f\uff1a \u4e86\u89e3\u4e3a\u4ec0\u4e48\u5236\u5b9a\u9891\u9053\u7b56\u7565\u5f88\u91cd\u8981\u3002 \u786e\u5b9a\u6e20\u9053\u7b56\u7565\u7684\u5173\u952e\u8003\u8651\u56e0\u7d20\u3002 \u6982\u8ff0\u60a8\u7684\u6e20\u9053 &hellip; <a href=\"http:\/\/www.ponybai.com\/?p=2281\" class=\"more-link\">\u7ee7\u7eed\u9605\u8bfb<span class=\"screen-reader-text\">\u5236\u5b9a\u9891\u9053\u7b56\u7565<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[122],"tags":[],"class_list":["post-2281","post","type-post","status-publish","format-standard","hentry","category-122"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u5236\u5b9a\u9891\u9053\u7b56\u7565 - \u767d\u767d\u968f\u7b14<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.ponybai.com\/?p=2281\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u5236\u5b9a\u9891\u9053\u7b56\u7565 - \u767d\u767d\u968f\u7b14\" \/>\n<meta property=\"og:description\" content=\"\u5b66\u4e60\u76ee\u6807 \u5b8c\u6210\u672c\u5355\u5143\u540e\uff0c\u60a8\u5c06\u80fd\u591f\uff1a \u4e86\u89e3\u4e3a\u4ec0\u4e48\u5236\u5b9a\u9891\u9053\u7b56\u7565\u5f88\u91cd\u8981\u3002 \u786e\u5b9a\u6e20\u9053\u7b56\u7565\u7684\u5173\u952e\u8003\u8651\u56e0\u7d20\u3002 \u6982\u8ff0\u60a8\u7684\u6e20\u9053 &hellip; \u7ee7\u7eed\u9605\u8bfb\u5236\u5b9a\u9891\u9053\u7b56\u7565\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.ponybai.com\/?p=2281\" \/>\n<meta property=\"og:site_name\" content=\"\u767d\u767d\u968f\u7b14\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-15T12:59:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/res.cloudinary.com\/hy4kyit2a\/f_auto,fl_lossy,q_70\/learn\/modules\/channel-management-and-partner-portal-strategy\/develop-your-channel-strategy\/images\/062673e5dfc3982b2aa32e48656713ab_cjkvmpd-3-v-00000-ua-439970-xdv.png\" \/>\n<meta name=\"author\" content=\"ponybai\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"ponybai\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\/\/www.ponybai.com\/?p=2281#article\",\"isPartOf\":{\"@id\":\"http:\/\/www.ponybai.com\/?p=2281\"},\"author\":{\"name\":\"ponybai\",\"@id\":\"http:\/\/www.ponybai.com\/#\/schema\/person\/935c7592c850c65e1e5eba4530dbf883\"},\"headline\":\"\u5236\u5b9a\u9891\u9053\u7b56\u7565\",\"datePublished\":\"2019-11-15T12:59:54+00:00\",\"dateModified\":\"2019-11-15T12:59:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\/\/www.ponybai.com\/?p=2281\"},\"wordCount\":18,\"publisher\":{\"@id\":\"http:\/\/www.ponybai.com\/#\/schema\/person\/935c7592c850c65e1e5eba4530dbf883\"},\"articleSection\":[\"\u6e20\u9053\u7ba1\u7406\u548c\u5408\u4f5c\u4f19\u4f34\u95e8\u6237\"],\"inLanguage\":\"zh-Hans\"},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/www.ponybai.com\/?p=2281\",\"url\":\"http:\/\/www.ponybai.com\/?p=2281\",\"name\":\"\u5236\u5b9a\u9891\u9053\u7b56\u7565 - \u767d\u767d\u968f\u7b14\",\"isPartOf\":{\"@id\":\"http:\/\/www.ponybai.com\/#website\"},\"datePublished\":\"2019-11-15T12:59:54+00:00\",\"dateModified\":\"2019-11-15T12:59:54+00:00\",\"breadcrumb\":{\"@id\":\"http:\/\/www.ponybai.com\/?p=2281#breadcrumb\"},\"inLanguage\":\"zh-Hans\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/www.ponybai.com\/?p=2281\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/www.ponybai.com\/?p=2281#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u9996\u9875\",\"item\":\"http:\/\/www.ponybai.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u5236\u5b9a\u9891\u9053\u7b56\u7565\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/www.ponybai.com\/#website\",\"url\":\"http:\/\/www.ponybai.com\/\",\"name\":\"\u767d\u767d\u968f\u7b14\",\"description\":\"Salesforce\u5b98\u65b9\u8bb2\u5e08\",\"publisher\":{\"@id\":\"http:\/\/www.ponybai.com\/#\/schema\/person\/935c7592c850c65e1e5eba4530dbf883\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/www.ponybai.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"zh-Hans\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"http:\/\/www.ponybai.com\/#\/schema\/person\/935c7592c850c65e1e5eba4530dbf883\",\"name\":\"ponybai\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-Hans\",\"@id\":\"http:\/\/www.ponybai.com\/#\/schema\/person\/image\/\",\"url\":\"http:\/\/www.ponybai.com\/wp-content\/uploads\/2025\/03\/cropped-Ihsans-WeChatQR.jpg\",\"contentUrl\":\"http:\/\/www.ponybai.com\/wp-content\/uploads\/2025\/03\/cropped-Ihsans-WeChatQR.jpg\",\"width\":248,\"height\":248,\"caption\":\"ponybai\"},\"logo\":{\"@id\":\"http:\/\/www.ponybai.com\/#\/schema\/person\/image\/\"},\"sameAs\":[\"http:\/\/121.37.188.161\"],\"url\":\"http:\/\/www.ponybai.com\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u5236\u5b9a\u9891\u9053\u7b56\u7565 - \u767d\u767d\u968f\u7b14","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/www.ponybai.com\/?p=2281","og_locale":"zh_CN","og_type":"article","og_title":"\u5236\u5b9a\u9891\u9053\u7b56\u7565 - \u767d\u767d\u968f\u7b14","og_description":"\u5b66\u4e60\u76ee\u6807 \u5b8c\u6210\u672c\u5355\u5143\u540e\uff0c\u60a8\u5c06\u80fd\u591f\uff1a \u4e86\u89e3\u4e3a\u4ec0\u4e48\u5236\u5b9a\u9891\u9053\u7b56\u7565\u5f88\u91cd\u8981\u3002 \u786e\u5b9a\u6e20\u9053\u7b56\u7565\u7684\u5173\u952e\u8003\u8651\u56e0\u7d20\u3002 \u6982\u8ff0\u60a8\u7684\u6e20\u9053 &hellip; \u7ee7\u7eed\u9605\u8bfb\u5236\u5b9a\u9891\u9053\u7b56\u7565","og_url":"http:\/\/www.ponybai.com\/?p=2281","og_site_name":"\u767d\u767d\u968f\u7b14","article_published_time":"2019-11-15T12:59:54+00:00","og_image":[{"url":"https:\/\/res.cloudinary.com\/hy4kyit2a\/f_auto,fl_lossy,q_70\/learn\/modules\/channel-management-and-partner-portal-strategy\/develop-your-channel-strategy\/images\/062673e5dfc3982b2aa32e48656713ab_cjkvmpd-3-v-00000-ua-439970-xdv.png"}],"author":"ponybai","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005":"ponybai"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"http:\/\/www.ponybai.com\/?p=2281#article","isPartOf":{"@id":"http:\/\/www.ponybai.com\/?p=2281"},"author":{"name":"ponybai","@id":"http:\/\/www.ponybai.com\/#\/schema\/person\/935c7592c850c65e1e5eba4530dbf883"},"headline":"\u5236\u5b9a\u9891\u9053\u7b56\u7565","datePublished":"2019-11-15T12:59:54+00:00","dateModified":"2019-11-15T12:59:54+00:00","mainEntityOfPage":{"@id":"http:\/\/www.ponybai.com\/?p=2281"},"wordCount":18,"publisher":{"@id":"http:\/\/www.ponybai.com\/#\/schema\/person\/935c7592c850c65e1e5eba4530dbf883"},"articleSection":["\u6e20\u9053\u7ba1\u7406\u548c\u5408\u4f5c\u4f19\u4f34\u95e8\u6237"],"inLanguage":"zh-Hans"},{"@type":"WebPage","@id":"http:\/\/www.ponybai.com\/?p=2281","url":"http:\/\/www.ponybai.com\/?p=2281","name":"\u5236\u5b9a\u9891\u9053\u7b56\u7565 - \u767d\u767d\u968f\u7b14","isPartOf":{"@id":"http:\/\/www.ponybai.com\/#website"},"datePublished":"2019-11-15T12:59:54+00:00","dateModified":"2019-11-15T12:59:54+00:00","breadcrumb":{"@id":"http:\/\/www.ponybai.com\/?p=2281#breadcrumb"},"inLanguage":"zh-Hans","potentialAction":[{"@type":"ReadAction","target":["http:\/\/www.ponybai.com\/?p=2281"]}]},{"@type":"BreadcrumbList","@id":"http:\/\/www.ponybai.com\/?p=2281#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u9996\u9875","item":"http:\/\/www.ponybai.com\/"},{"@type":"ListItem","position":2,"name":"\u5236\u5b9a\u9891\u9053\u7b56\u7565"}]},{"@type":"WebSite","@id":"http:\/\/www.ponybai.com\/#website","url":"http:\/\/www.ponybai.com\/","name":"\u767d\u767d\u968f\u7b14","description":"Salesforce\u5b98\u65b9\u8bb2\u5e08","publisher":{"@id":"http:\/\/www.ponybai.com\/#\/schema\/person\/935c7592c850c65e1e5eba4530dbf883"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/www.ponybai.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"zh-Hans"},{"@type":["Person","Organization"],"@id":"http:\/\/www.ponybai.com\/#\/schema\/person\/935c7592c850c65e1e5eba4530dbf883","name":"ponybai","image":{"@type":"ImageObject","inLanguage":"zh-Hans","@id":"http:\/\/www.ponybai.com\/#\/schema\/person\/image\/","url":"http:\/\/www.ponybai.com\/wp-content\/uploads\/2025\/03\/cropped-Ihsans-WeChatQR.jpg","contentUrl":"http:\/\/www.ponybai.com\/wp-content\/uploads\/2025\/03\/cropped-Ihsans-WeChatQR.jpg","width":248,"height":248,"caption":"ponybai"},"logo":{"@id":"http:\/\/www.ponybai.com\/#\/schema\/person\/image\/"},"sameAs":["http:\/\/121.37.188.161"],"url":"http:\/\/www.ponybai.com\/?author=1"}]}},"_links":{"self":[{"href":"http:\/\/www.ponybai.com\/index.php?rest_route=\/wp\/v2\/posts\/2281","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.ponybai.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.ponybai.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.ponybai.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.ponybai.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2281"}],"version-history":[{"count":0,"href":"http:\/\/www.ponybai.com\/index.php?rest_route=\/wp\/v2\/posts\/2281\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.ponybai.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2281"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.ponybai.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2281"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.ponybai.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}